A US-based e-learning provider faced a common challenge: plenty of users registered for its flagship online webinar, but far fewer actually showed up on the day. Historically, the company’s email reminders were not sufficiently effective – many registrants would overlook emails (which might land in spam or remain unopened)​, leading to low attendance rates. Manual follow-up calls by staff were considered, but these are time-consuming and costly to scale for hundreds of registrants​. The provider needed a scalable, low-cost method to ensure registrants were reminded personally and motivated to attend the webinar.

For local marketing agencies, acquiring new business clients often means a lot of cold calling. This case study explores how one U.S.-based advertising agency used Awaz.ai’s AI voice agent to streamline cold outreach. The result: more qualified leads at a fraction of the usual cost and time, allowing the human team to focus on closing deals.

A marketing agency in Germany specializing in TikTok advertising and “My Business” (online profile) optimization for SMBs is the focus of this case study. The agency helps small and medium-sized businesses boost their visibility and revenue through TikTok Ads, local SEO, and tailored video marketing solutions. Operating in the German market, the agency serves local clients in their native language, ensuring marketing strategies resonate with German-speaking audiences.

This case study examines a real estate development and investment firm based in Amsterdam, Netherlands. The company specializes in high-value property investments and was seeking innovative ways to attract and engage potential investors. As a forward-thinking firm, they looked to Awaz.ai’s AI voice agent technology to streamline cold calling and investor outreach in the competitive Dutch real estate market.

A private university in Singapore offering high-value postgraduate programs for working professionals. Its portfolio includes an executive Postgraduate Diploma in Management (PGDM) program with tuition over $20,000 per student. The university has a small admissions team responsible for marketing these programs and guiding prospective students through the enrollment funnel.

A Malaysian coaching institute specializing in no-code prompt engineering education wanted to increase the impact of its free training offerings. The institute offers a free 4-day AI Masterclass (valued at USD $1,697) to teach students how to craft precise AI prompts and monetize the results through side hustles. This masterclass is a key lead-generation tool, providing high-value training at no cost in hopes of converting engaged attendees into paying clients for advanced courses.‍